About · Independence

The advice is only as good as the incentive behind it.

Most firms that advise on Microsoft contracts also earn from them. A reseller takes margin on what you buy. A Microsoft partner protects a relationship that pays them. We take neither. The only thing we are paid to do is reduce what you commit and defend what you have already signed. Buyer side only. No margin. No partnership.

Speak to the practice Why not a reseller →
What independence means here

One side of the table. Always yours.

Independence is not a tagline. It is a structural fact about how the firm is paid and who it answers to. Three commitments define it, and every engagement is bound by all three.

Commitment 01

No reseller margin.

We do not transact your licenses. We hold no LSP or CSP agreement. There is no markup on what you buy, because we never touch the purchase. The number you commit is a cost to us to minimize, never a revenue line.

Commitment 02

No Microsoft partnership.

We hold no partner status, no co sell relationship, no incentive that Microsoft can adjust. Nothing in our economics depends on staying in Microsoft's good standing, which means nothing softens our position at the table.

Commitment 03

Paid by outcome.

Our fee is tied to the result delivered against the contract, not the size of the deal you sign. The bigger your commitment, the worse we have done. That alignment is the whole point.

The conflict we removed
Ask any advisor a simple question. Do you earn more if I sign a larger Microsoft deal? If the honest answer is yes, they are not on your side of the table.
Microsoft Licensing Experts · On independence
Why it changes the result

Aligned incentives produce harder positions.

An advisor who depends on Microsoft will not push to the floor of the concession band, because the relationship costs more than the marginal point of discount is worth to them. We carry no such relationship. On an EA renewal negotiation that difference is often several percentage points of a multimillion dollar commitment, and on an audit it is the difference between a managed settlement and a number accepted under pressure.

Initiate engagement

Talk to a firm with no other side.

Two analyst calls. We will tell you plainly whether our independence actually changes the outcome for your specific contract.

Who we work for.Buyer side only. No reseller relationship with Microsoft. No partnership of any kind. We earn nothing from products sold or renewed, only from outcomes delivered against the contract.